Wednesday, November 5, 2008

Google's Growth and Ad Deal

There's two good stories out there this week about Google. First, there's substantial questions about Google's storage of search queries. As the Yahoo article says:

Why does Google log the details of search queries for so long? What does it do with the information? Does it combine data from the search engine with information it collects through other avenues — such as its recently released Web browser, Chrome?

The other story is that Yahoo and Google have redefined their internet advertising partnership agreement to help settle antitrust concerns at the Justice Department. According to the Wall Street Journal, Yahoo would be limited to just 25% of the search advertising revenues, the agreement would sunset in two years, and Google's customers will have the option to opt-out of the deal.

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